As global supply chains adapt to new sustainability rules, one development stands out for its transformative potential: the digital product passport (DPP). For the Bangladesh RMG industry, which drives the export economy, this is not a distant regulatory concept. It is a near-term requirement that could redefine access to the European Union market, our single largest destination for apparel exports.
The digital product passport is a core element of the EU's Ecodesign for Sustainable Products Regulation (ESPR). It will make product data, materials, origin, carbon footprint, recyclability and social compliance digitally traceable across a product's entire life cycle. In essence, every garment will carry a scannable digital identity, telling the story of how it was made and how it can be reused or recycled.
For the EU, the aim is circularity and transparency. For Bangladesh, the implications are far broader: compliance with the DPP will become a condition for market access, competitiveness and credibility in the global sustainability conversation.
From 2027, the EU is expected to begin enforcing DPP requirements for textile and apparel products, with full implementation likely by 2030. That gives Bangladesh a narrow window to build digital and institutional readiness. Factories will need to disclose standardised data on fibre content, chemical use, water and energy consumption, labour conditions and recyclability. Buyers, consumers and regulators will access this data instantly. The transparency will be transformative, but so will the risks for those unable to comply.
This is why the DPP should not be seen as a niche compliance task for exporters. It should be treated as a national competitiveness issue. Without readiness, Bangladesh risks facing trade barriers or losing market share to countries that can offer full traceability and life cycle transparency.
The DPP's promise of a circular, transparent economy faces several structural challenges in Bangladesh. Many supply chains remain opaque, especially in upstream processes such as spinning, dyeing and accessory production. Data is often collected manually, inconsistently or not at all. Without digital traceability, compliance becomes technically impossible.
Small and medium enterprises, which make up a large share of RMG factories, often lack access to digital infrastructure, reliable connectivity and financing needed to implement such systems. Traceability and digital product compliance also require new skills in data management, life cycle analysis and ESG reporting, which are still rare across our industrial workforce.
Despite these challenges, DPP compliance could become a catalyst for Bangladesh's next phase of industrial modernisation. If managed strategically, it could strengthen our reputation as a global leader in sustainable manufacturing, building on the success of 268 LEED-certified factories.
First, a national roadmap for DPP implementation is needed, led by the commerce ministry in collaboration with BGMEA, BKMEA and the environment ministry. This should outline clear targets for digital traceability, data standards and interoperability across the value chain.
Second, we should pilot digital traceability hubs, a shared infrastructure that SMEs can access at low cost. This could include cloud-based systems for data collection, QR or RFID tagging and real-time material tracking, supported by industry associations and development partners.
Third, investment in human capital is essential. Sustainability today is as much about data as it is about design. Upskilling workers, middle managers and sustainability officers in ESG data management, life cycle analysis and digital reporting will be crucial.
Finally, communication and buyer engagement will be key. The DPP transition should not isolate Bangladesh. It should connect us more deeply to global value chains through transparency and partnership. By engaging buyers early and co-developing traceability solutions, compliance can become a shared responsibility, not a unilateral burden.
In the long run, DPP compliance will not just help us sell garments. It will help us tell a story that Bangladesh is not merely adapting to sustainability, but leading it. And that story, verified and digital, may be our most valuable export yet.
The author is a former director of the Bangladesh Garment Manufacturers and Exporters Association