Banglalink, the country's leading digital operator, has reached a significant milestone as its MyBL Super App has become the top-rated telecom application in Bangladesh, with a 4.7 rating on the Google Play Store.
This achievement reflects the trust of millions of users who rely on MyBL for seamless connectivity, entertainment, digital payments, and a wide range of lifestyle services.
Initially launched as a self-care application, the MyBL Super App has evolved into a comprehensive digital lifestyle platform enabling users to manage accounts, purchase packages, enjoy entertainment, make payments, and access exclusive offers and rewards—all within a single interface. This transformation underscores Banglalink's commitment to customer-centric innovation through continuous user feedback, enhanced app stability, gamified engagement and streamlined digital journeys.
As part of its drive for digital excellence, MyBL has introduced two AI-powered services to make customer interactions faster and more efficient. The AI-based Customer Support System provides instant solutions, complaint reporting and transparent issue tracking directly within the app, while the AI Chatbot offers real-time assistance for account queries, offers and troubleshooting at any time, from anywhere.
Golam Kibria, Chief Digital Officer of Banglalink, said, "This recognition reflects our strong commitment to customer-centric innovation and the trust our users place in us. Every feature and improvement in MyBL comes from listening closely to what users need and expect. We aim to create a digital experience that is simple, intuitive and meaningful, enabling customers to do more with greater ease. MyBL's success reaffirms our belief that when innovation is driven by genuine customer insight, technology becomes an enabler of better, more connected lives."
Recent updates to MyBL have introduced smarter personalisation, improved performance and engaging new features, making it an essential companion in users' digital lives. This milestone marks another step forward in Banglalink's digital journey, reinforcing its leadership in Bangladesh's telecom sector and setting new benchmarks for customer experience excellence.
TBS / Banglalink / Corporate